Social media platforms and search engines produce results based on the user's prior knowledge. Even if better information is available online, most internet users only see content that is delivered through social or search feeds. Web 2.0 is a complex hall of mirrors that reinforces sometimes false perceptions about news events.



Computers already know how to read. We can teach them how to search. Unbundling a chain of online articles takes time and is a bore. That's what Grapple is for. Our bot will do the legwork for you, tracing keywords, figures and sources backwards to their point of origin. There's no source like the original.



The Grapple application will automatically alert users to problem areas within a given article, like missing sources and citations, or misquoted information. From a single browser icon users can access a drop-down tree diagram that shows where their content originated, where else the information being shared and what others on the web are saying.

John Harper | Grapple Media

John Harper | Grapple Media

John Harper

Founder |

After a career writing for two of the United States' largest metropolitan daily newspapers, I left the newspaper industry to find a solution to the pervasive fraudulent and misleading content that plagues online news feeds. I have a degree in economics from Tulane University of New Orleans and also studied at the Warsaw School of Economics. I live in Brooklyn, New York and work as a contributing writer for The Points Guy, Occupy Democrats and others. I am editorial advisor to the board at Brooklyn-based My Ocean Magazine.

Alex Vogel | Grapple Media

Alex Vogel | Grapple Media

Alex Vogel

Development Director |

A small business owner and online hospitality entrepreneur based in New Orleans' French Quarter, I joined Grapple to manage business development and marketing efforts. A graduate of Tulane University and The University of New Orleans, I hold a Bachelor of Science in Management of finance and fine arts, and a Post-Bachelors degree in genetics. I specialize in applying creative solutions to real problems.